The text prepares the learner for management of the skin care business operations and successful retailing of products and services. Nail technology is an exciting and rewarding profession. The business of nails has grown enormously over the past five years and will continue to grow. Thus, the need for educated and competent nail technicians is expanding in the same way.
Milady's Standard: Nail Technology is the complete guide to basic nail technology that every professional nail technician needs. Milady Standard Barbering, 6th edition, continues to be the leading resource in barbering education, providing students with the foundational principles and techniques needed to be successful while in school, pass their licensing exam, and launch them into a thriving career.
Content has been updated within each chapter with a major focus on the procedures, infection control, life skills and business chapters, just to name a few. In addition, classic techniques have been paired with contemporary looks to ensure success both while in school and beyond to employment.
Written by Joel Gerson, the industryAEs leading authority on skin care, MiladyAEs Standard Textbook for Professional Estheticians brings instructors and students, all the latest industry education required to successfully prepare students for state licensing exams and professional careers in the diversified areas of skin care, including the cosmetic industry.
Students will acquire a thorough understanding of both the theory and practice of all pertinent subjects dealing with skin care and the application of cosmetics. Milady has evolved for over 85 years to become what it is today, the cornerstone of beauty and wellness education. We are very excited and proud to announce the latest edition of Milady Standard Cosmetology, the most commonly used resource in cosmetology education.
For decades since our first textbook published, it has been our commitment to provide students with the foundation in the principles and skills needed to master the science and art of cosmetology, and with this latest version that commitment has not waivered.
For the new edition, celebrity stylist Ted Gibson served as Creative Director on the project. The result is a brilliant new design with over new photos and a gorgeous layout, providing a visually stunning resource to engage today's learner.
We also recruited a team of twelve authors, made up of top professionals and educators in the industry, to provide the most current information on concepts and techniques. During our extensive peer review and development process, we were asked for a resource that placed emphasis on essential content needed for licensure success, and we feel confident that we delivered.
Milady Standard Cosmetology will continue to be a source of education that students can count on, not only while in school, but throughout their careers.
Clinical Aesthetician Career Profile A clinical aesthetician spends significant time in skin health management, especially facial healthy skin. They are regularly firmly connected with the field of dermatology. Aestheticians give an assortment of administrations, methods, items, and discussions to help improve and keep up with the appearance and strength of the customer's or alternately persistent's skin. This new edition builds upon Milady's strong tradition of providing students and instructors with the best beauty and wellness education tools for their future.
The rapidly expanding field of esthetics has taken a dramatic leap forward in the past decade, and this up-to-date text plays a critical role in creating a strong foundation for the esthetics student. Focusing on introductory topics, including history and opportunities in skin care, anatomy and physiology, and infection control and disorders, it lays the groundwork for the future professional to build their knowledge.
The reader can then explore the practical skills of a skin care professional, introducing them to the treatment environment, basic facial treatments, hair removal, and the technology likely to be performed in the salon or spa setting. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version. This new edition demonstrates Milady's commitment to providing the most current, cutting-edge educational resources to esthetic students and professionals anxious to expand and perfect their skills in one of the fastest growing industries of the day.
It responds to the increasing demand for a more robust knowledge of skin care principles and techniques resulting from trends in medical esthetics as well as in hospitality and tourism. An introductory section addresses changes in esthetics to keep the student up-to-date on the newest technology and products, plus the final two chapters delve into financial business and marketing skills vital for rounding out success in the world of esthetics.
Milady's Standard Esthetics Fundamentals, International Edition is an introductory text for students who are enrolled in an esthetics training course up to hours. The text is designed to deliver a complete overview of all of the information necessary to introduce a newcomer to the world of professional skin care, including human anatomy, chemistry, electricity, skin analysis, conditions and disorders. Learners are given a comprehensive tour of the most well-known, best-used treatment techniques and services requested by clients: facial massage, the use of facial machines, hair removal, advanced topicals and makeup.
The material covers the history of and the opportunities in Esthetics, as well as how to create a competent and lasting professional image and effectively communicate for success in the skin care business.
The text prepares the learner for management of the skin care business operations and successful retailing of products and services. This spiral full-color supplement to Milady Standard Esthetics: Advanced can be used in conjunction with the textbook or on its own to brush up on key procedures. Each step is clearly explained and is accompanied by full-color photos. At the end of each chapter you will find a rubric, to note, organize and interpret data gathered from observations of student or professional performance.
The Workbook for Milady Standard Esthetics: Advanced contains detailed interactive exercises such as fill-in-the-blank and matching designed to reinforce learning and increase student comprehension.
Focusing on introductory topics, including history and opportunities in skin care, anatomy and physiology, and infection control and disorders, it lays the groundwork for the future professional to build their knowledge. The reader can then explore the practical skills of a skin care professional, introducing them to the treatment environment, basic facial treatments, hair removal, and the technology likely to be performed in the salon or spa setting.
It has been expanded and —Understand the treatment needs for dry, dehydrated, sensitive and mature updated to reflect modern skin care oily, dry, dehydrated, sensitive, and skin practices. Chapter 15—Facial Massage Chapter 13—Massage Chapter 13 covers the benefits of massage; massage contraindications; Objectives: Objectives: incorporating massage during the facial —Describe the benefits of massage —Describe the benefits of massage treatment; types of massage movements; —Understand contraindications for per- —Understand contraindications for per- Dr.
Jacquet movement; other massage forming massage forming massage techniques; Procedure: Facial Massage. Information has been updated —Perform a facial massage to reflect current massage practices.
A description of pressure point massage has been added to Types of Massage Movements. A section on purchasing equipment has been added. Chapter 17—Hair Removal Chapter 16—Hair Removal Chapter 16 covers the morphology of hair; hair growth cycle; indicator of Objectives: Objectives: health; excessive hair growth; charac- —Explain the morphology of hair and its —Explain the morphology of hair and its teristics and differences in hair growth; growth stages growth stages methods of hair removal; temporary —Describe methods of temporary and —Identify methods of temporary and per- methods; waxing; room preparation; permanent hair removal manent hair removal contraindications for hair removal; client —Identify different hair removal equip- —Identify different hair removal equip- consultations; eyebrows procedure; gen- ment, tools, and accessories ment, tools, and accessories eral waxing.
Chapter 18—Advanced Topics and Chapter 17—Advanced Esthetics Topics: Chapter 17 covers free radicals; Treatments An Industry Overview antioxidants; peels for skin care thera- pists; peel procedure for AHAs; enzyme Objectives: Objectives: peels masks ; mature skin and hor- —Understand peels and their exfoliation —Recognize advanced ingredients mones; value of aromatherapy; spa body techniques —Explain how AHAs work treatments; pre- and postoperative care; —Recognize the contraindications of —Understand aromatherapy other clinical procedures; cosmetic surgi- advanced exfoliation procedures —Describe spa body treatments cal procedures; body procedures.
Chapter 19—The World of Makeup Chapter 18—The World of Makeup Chapter 18 includes psychologi- cal aspects of makeup; makeup services Objectives: Objectives: overview; makeup products; eyeliners; —Describe the different types of cosmet- —Describe the different types of cosmet- eyebrow color; mascara; lip color; lip ics and their uses ics and their uses.
Sections on lash and brow tinting, artificial eyelashes, permanent cosmetic makeup, and airbrush makeup have been added. PART V: BUSINESS SKILLS Chapter 21—Career Planning Chapter 21 covers moving from school to work; preparing for licensure; Chapter 20—Career Planning Objectives: preparing your resume; the job search; —Describe those qualities that are Objectives: the job description; employee evalua- needed to be successful in a service —Describe those qualities that are tion; compensation; managing money; profession needed to be successful in a service meeting financial responsibilities; —Explain the steps involved in preparing profession developing effective communication for and passing the licensing program —Explain the steps involved in preparing skills; finding the right role models; —Demonstrate effective techniques for for and passing the licensing exam continuing your education; and plan- writing a good resume —Discuss the essential of becoming ning your success.
Chapter 22—Selling Products and Chapter 20—Selling Products and Chapter 20 covers selling in Services Services the salon; knowing your products and services; understanding client needs; Objectives: Objectives: retaining clients; marketing; building a —List the basic principles of selling prod- —List the basic principles of selling prod- clientele; preserving your products and ucts and services in the salon ucts and services in the salon. Open navigation menu.
Close suggestions Search Search. User Settings. Skip carousel. Carousel Previous. Carousel Next. What is Scribd? Uploaded by logan
0コメント